There is no doubt that digital marketing has emerged as the new channel for brands in the Middle East to increase their market share. The industry received a boost this week with TECOM Investments' Dubai Internet City confirming official support of Click 4.0 - the Digital Marketing Event for the Middle East.

Event Draws more than 200 attendees Looking for Promising Technology to Spur Innovation and Positive Returns. The entrepreneurial spirit continues to be dynamic in the GCC region, according to Majed Al Suwaidi, Director of Commercial Operations at Dubai Internet City, one of the largest managed ICT clusters and a member of TECOM Investments.